TODAY’S TUTORIAL TUESDAY VIDEO IS ALL ABOUT CREATING AND SELLING YOUR OWN TEMPLATES

In this tutorial, you’ll learn how to create your own templates with The Logo Creator… and resell them to sites like Fiverr and Etsy.

Text Effects That Make a Statement

Is it time to add a little pizazz to your logo design? Consider these quick and easy cool text effects.

Seriously, consider all the logos based on text only: Disney, Oreo, Coca-Cola, and Subway, just to name a few.

Maybe you didn’t study graphic design, but we can probably all agree that boring Helvetica Font isn’t likely to make a lasting impression, especially on the web where stimulating graphics compete 24/7.

However, making the text the main feature of your logo or graphic, when given a unique twist, can convey your brand identity and give potential customers a message about how you do business: Straight forward and professional? Fun and exciting? Motivational?

Example Logos

Below are some quick ways to create cool text in your logo and make your desired statement. Each idea comes with an example of a logo that is primarily text-based.

Outline- Just by outlining letters, you can make some pretty cool text and define what is important at the same time; primarily, the name of your company or brand which is what you want to stick in consumers’ minds! Using a narrow outline in black, gray or white could provide a subtle statement.

However, a wider outline in a variety of colors can provide a bold message and draw attention.

Shadows- Shadows will bring out the professionalism in your logo without a doubt. Have you looked closely at professional logos to see if they use a shadow? Go ahead and look around the web.

A great shadow is so subtle that it wouldn’t be noticed unless you were actually looking for one…and who does that? However, because of its subtlety, a shadow adds depth and a look of professional competence. What company wouldn’t want that?!

Swoosh- Add a strategically placed swoosh underneath your letters and now you’ve got some notably stylish text (Tip: Keep this swoosh consistent through your website and other media to improve your brand’s identity). Now your design is energetic and motivating.

Bright colored swooshes can be fun and eye-catching, while more basic colors can help brand the product or service you are selling. Coca-Cola actually adds a swoosh to their logo at the end of the “C”, while Subway adds an arrow (a close cousin of the swoosh) to the beginning and end….they’ve truly made these text effects their own.

Blur- Not to be overdone, a slight blur to your logo’s text can soften the look and feel and again make a statement about your company. It might be used to represent softness and tenderness or simply to make the text effect more subtle when you want the rest of your graphics to stand out.

Tip: If you’re using The Creator software’s blur text effect, consider using the “opacity” slider within the “blur” tool for more awesome text.

Now that you have some cool text ideas in mind, play around with them and notice how each effect can create a different message about your logo or graphic design. Have fun and best wishes!

Hey Creatorpreneur! What are you doing to optimize your website for the search engines? (If you answered, “Nothing” or “Not much”, you might be killing your business).

Who doesn’t want to be on the first page of a search on Google?

In today’s Creatorpreneur Academy lesson, Marc and I are going to show you how easy it is to rank a little higher on Google.

Don’t Let Your a Lack of SEO Knowledge Kill Your Business!

There are certain things with SEO that will NEVER change.

First, make sure you have these 3 things on every page of your site:

• Make sure your page title accurately reflects the page it’s on.

• Make sure you use ALT tags on ALL of your images (and don’t repeat the same alt-tag, use synonyms).

• Make sure the page is USER-friendly (too many ads or ‘pop up’ opt-in forms? Fix these. Your visitors will love you and so will Google).

There are four other things you can do pretty easily:

Make sure your site is mobile-friendly.

… to check, hop over to this page: https://search.google.com/test/mobile-friendly

Google will let you know instantly if your page is mobile-friendly or not. AND, if not… it’ll give you help and suggestions on how to fix it all.

We’ve all thought about the changes we need to make as more people go mobile. Even if you’ve made the change to a mobile-friendly website, there are additional adjustments that you simply must do.

There’s no way I’m sticking around a slow, difficult-to-use website, especially when I’m on the go with cell phone in hand

…frankly, I don’t know anyone else who would waste their time.

Your page needs to load quickly. MOST of your webpage is most likely text. It’s your images that may be slowing down your page. Image sizing is easy to fix.

If you’re using WordPress, search for an “Image Optimization” plugin. The plugin will do all of the hard work on the back end for you.

Next, Become Familiar with “Voice Search”

Speaking of mobile, time to start focusing on making your site ‘voice search friendly” This can be done by thinking about how someone will ask a question on their mobile device.

I’m betting it’ll be more conversational, which means people will be asking the Who, What, Where, Why, and How questions. Plan your search keywords carefully using these.

For example, instead of using the keywords “flower shop”, try “Where is the nearest flower shop”

Be creative. In your text, you can say something like: “If you’re looking for the nearest Flower Shop, you’ve come to the right place”

… Or, “If you’re looking to create the best graphics for your website, You’ve found it”. 😀

Social Media is very important!

Think about how important it is to have access to your customers’ wishes and needs in real time.

Have you ever had a customer who emails and says “I asked you for help over an hour ago! Why haven’t you responded?”

Upon first thought, I think this person needs a little patience. However, as soon as I reflect on my own expectations, I’m in total agreement. I don’t like to wait for help either, especially when I’m in the middle of a project. That’s where social media comes in. Your visitors and/or customers are accustomed to getting information whenever they need it.

By connecting with social media, you and your business can get real-time feedback (as well as easily provide it), which ultimately allows you to constantly modify your SEO methods as you go along. How about taking some time to beef up your social media accounts today?

Then, make sure you’re telling your visitors EVERYwhere how to reach you on Social Media.

When the Google robots come around to your page to index it, they’ll look upon this practice favorably. It’s a win-win for you and your customer.

Content is ALWAYS Important in SEO

Yes, content is still of incredible importance. Yes, keeping up with meaningful content is tough.

And YES, you can do it!

We’ve all heard that Google is focusing more and more on content and trying desperately to avoid keyword spamming. Now, Google is striving for content to be relevant and directly related to a few important keywords rather than many.

So, it’s time to get your relevant content out there. Send out some fresh content through Facebook and Twitter.

Don’t have a lot of time for creating new content?

I get it.

… and that’s exactly why Marc and I Created The Graphics Creator. You can create INSTANT content in just a minute or two.

See the blog graphic at the top of this page? It was created in under 2 minutes. It’s my new content and I created it easily.

And you can too.

Grab The Graphics Creator and create a massive ton of beautiful visual content that your visitors (and Google… and Facebook!) will love.

Hope you enjoyed this. Tell me what you liked in the comments below! 😀

Happy Creating!

Create all kinds of content for social media AND your SEO efforts with The Graphics Creator… Daily!

If you’re a frequent user of The Logo Creator / Creator7 software, you’ll see that the Online Web Graphics Creator is just as easy to use, but with more incredible capabilities!

Here are some of the awesome new features you’ll find in The Web Graphics Creator.

• We’ve added the entire archive of Google fonts! Over 800 ROYALTY FREE fonts to use in your designs!
• We’ve added thousands of searchable stock photos & images! FREE! We’ve implemented the power of PEXELS.com – They’ve offered their entire library of images to Laughingbird Software! These graphics are 100% royalty free and are listed under the “Creative Commons “0” label. Meaning, you can use them for anything you wish, including any project or commercial needs.
• Text & image manipulation is even easier than before! Just grab and drag the handles on any text or image. You can even skew and slant… in any direction!
• A full library of motion video to add to your designs! Just grab the handles…
• Export your designs as full video or as Animated Gifs! Just grab the handles…

Full List of Features in the Web Graphics Creator editor:

• Color Picker- Let’s you choose & match any color in your design with a click
• Pre-designed template sizes for social media, blog and eCover graphics
• Custom canvas formatting
• Drag & drop design
• Easy “handles” let you drag your text/images to re-size, rotate, skew and italicize
• Save custom templates
• Save your designs in custom folders
• Upload your own images & graphics
• Export designs with a transparent background
• Export designs as Animated Gifs
• Custom text outlines
• Custom text & object shadows
• Custom text & canvas color
• Image flipping
• Opacity tool
• Duplication of text & images (easily match font, color and size)
• Bring images/text to the front
• Send images/text to the back
• Import a Video
• “Save As” let’s you set up your own categories and save your images permanently.
• Download images in multiple formats
• Select from hundreds of graphic elements
• Undo and Redo
• Unlimited access to video tutorials, and our all-inclusive in-house support
• More new features coming soon!

What you can Create:

• eBook cover images
• Blog headers
• Social media headers, covers & post graphics
• Video headers
• Advertisements
• Web headers and banners
• Mockups
• Business cards
• Custom signatures
• Website graphics
• Presentation graphics
• Logos
• Video Thumbnails
• Icons
• T-shirt designs
• Use your imagination!
• Blog headers
• Social media headers, covers & post graphics
• Video headers
• Advertisements
• Web headers and banners
• Mockups
• Business cards
• Custom signatures
• Website graphics
• Presentation graphics
• Logos
• Video Thumbnails
• Icons
• T-shirt designs
• Use your imagination!