Laughingbird Software
Wednesday, November 27, 2024

How to Use Your Brand to Promote Yourself

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What do you think when you see someone drinking out of a mug with a popular business logo on it? Perhaps your thought is, “I sure wish my business was big enough to do that”, or “How did that company get to be so popular?”

Promote Your Business Image

Newsflash! You don’t have to be “big” or “popular” to start getting more business and make more money. You just need to have a rockin’ logo or brand image that you put in front of everyone’s eyes so that you’re sure to become “big” and “popular”.

Promote Your Business Using Your Brand Logo

What’s the first thing you see in your mind when someone says “McDonald’s”? The Golden Arches “M” logo, of course!

That’s what you’re going for when you create your logo… something simple but that stands out. It needs to be easy to recognize. However, that does not mean boring! If you have a logo you’re planning on keeping but that isn’t very exciting, consider how you might modify it to stand out more.

You can actually bring your logo into The Graphics Creator and try it on different backgrounds or add an outline or shape to it.

If you don’t already have a logo you love, create a brand new one with The Graphics Creator templates (watch the video to see how easy it is!) or even start with a blank canvas and import your own images.

The Best Promotional Items to Give Away

Decide whether you’d like to show off your business with mugs, mousepads, business cards, or stickers. These are the best because they are useful, simple, and inexpensive. It’s just too hard to put your brand image on a pen (and clothing can get expensive).

If you go to Vistaprint, they’ve got a ton of options to choose from that’ll work within your budget.

Have a select number of items printed. Then give them out as prizes, free “with purchase”, free with a special offer attached, or to thank your most valued clients.

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Hey Creatorpreneurs!

Developing products or services, advertising, and blog writing are completely separate jobs when it comes to growing your business, aren't they?

As a small business you know that they SHOULD be individual jobs, but yet you're doing several of them or possibly every one of them by yourself (unless you can pay $$$ to hire help)! And, unfortunately, the #1 way to afford to hire help is to get more traffic and more buyers.... total Catch 22!

So, what can you do? Take a look below!

How to make someone buy your product online (Get customers to click)

When you're selling a product or service online, the most important thing is getting people to click on your link and buy what you're offering (this is called "a conversion"). It can be tricky to get people to buy from you when they can't see or touch what you're selling, but with the right approach, you can make it happen.

The Creatorpreneurs Newsletter – How About Some Content to Go With Your Graphics? Issue #16

Hey Creatorpreneurs!

A while back, I hinted about my new side venture... and mentioned I'd tell you more soon. I've learned so much more since then that I want to share with you.

By sharing, I'm hoping it will inspire you, give you some creative ideas, and help you take action in making things work for your business.

So, first, here it is... my ebikingtoday.com blog.


Check it out to see what I've been doing (or perhaps because you're actually interested in electric bikes... Marc and I have so much fun with ours!).

Honestly, I feel as though I've learned a whole new skill set that I can apply to Laughingbird Software and the Creatorpreneurs Academy blog (more to come on this).

For now, let me show you something...

Lisa :)


The Creatorpreneurs Newsletter – Issue #15- New Year… New Ideas!

2022 is here! After a couple of weeks of spending time with family (and off of the computer... just a bit), Marc and I are back to creating for you!

You'll be seeing new Graphics Creator template sets, new content, and additions to our new Create A Scene series!

Because we want this to be a fantastic new year for you, make sure to let us know here what you'd like to see from us in 2022.

Happy New Year! ???? ????

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